When you are in a non-essential meeting, you cannot be attending to your key priorities. This means that there is a hidden cost here that may be higher than the per-participant dollar cost. The opportunity cost is the cost of NOT attending to your key priorities, your goals and your OKRs. These costs are real.
Another related cost is the cost of multitasking. Even with your camera off, if you try to attend to other things, you are not 100% engaged when you are in that meeting. This dilution of focus is driven by the opportunity-cost problem: when a meeting is not optimally productive and we have better things to do, we try to do them while we are attending that meeting.
Some meetings are essential, but most are not. Open At Scale reduces your meeting-count, by keeping you updated on everything you care about.
And ignoring everything you don’t.